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Now, for all the soccer nerds out there, so for this world cup Adidas, they actually introduced their own ball, it's called the Tranda, and it's allegedly, let me go quote and quote here, it's a highly engineered ball, and they actually engineered it using wind tunnel simulations. So the Tranda, it actually features a record low, four thermally bonded polyurethane panels, and it has this deep, this is their own wording, it has deep fluid geometric curves, and it also has micro textures that artificially increase the surface roughness. And the idea behind doing this is that the roughness is basically designed to manipulate the boundary layer of air, which is clinging to the ball, and that helps when the air flow transitions from smooth, like a laminar flow to a chaotic turbulent flow. So the ball will better handle that transition. If you've ever seen, and this applies all sorts of things, right? It applies to golf balls, it applies to certainly soccer balls, footballs, baseballs.